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A colorful background with a Target logo on it.

Amazon's October Prime Day (dubbed "Prime Big Deal Days") is just a day away, which means the competing anti-Prime Day sales are officially live. Target's sale, Target Circle Week, kicked off on Oct. 5 and runs through Oct. 11 with a heavy focus on the holiday season.

The deals are especially great for Halloween lovers, with big savings on costumes, decorations, and candy. While the sale is a members-only event, Target's Circle membership is completely free to join.

The best deals to shop during Target Circle Week

Top Target Circle Week deals


Beats Solo 4
$129.99 (save $70)
gold beats solo 4 headphones

Ninja Creami
$199.99 (get $30 Target gift card with purchase)
ninja creami ice cream maker




What is Target Circle Week?

Target Circle Week is a week-long sale event originally created as an "anti-Prime Day sale." It typically happens twice a year, in July and October, to coincide with Amazon's Prime Day dates. During the event, Target offers daily deal drops and week-long deals with savings of up to 50% on top brands. The retailer also often matches Amazon's Prime Day prices, letting you get the same savings without a paid Prime membership.

When is Target Circle Week?

The current Target Circle Week is happening now and runs from Oct. 5 through Oct. 11. While Amazon's Prime Day events typically last for a few days, Target's sale is a full week-long event.

Do you need to be a Circle member to shop Target Circle Week?

Yes, you need to be a Target Circle member to get the exclusive savings during Circle Week. However, the membership is completely free and easy to join. In addition to accessing the sale, Circle members get other year-round perks, including a 5% birthday gift, personalized deals, and savings that are automatically applied at checkout.