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- Some beloved '90s tech, like VHS tapes and landlines, is making a comeback.
- The decade saw the rise of the internet, mobile phones, and portable media players.
- Now, younger audiences are collecting vintage technology, such as Game Boys and disposable cameras.
Who doesn't love '90s tech?
For millennials, the decade's most-loved gadgets came with particular rituals: rewinding VHS tapes before returning them to Blockbuster, burning CDs for road trips, or blowing into a Nintendo cartridge before reinserting it.
Today, as younger consumers seek alternatives to modern digital life — and constant notifications — some of these analog items are gaining traction again.
Among them, Gen Z consumers have been embracing the simplicity of flip phones, digital cameras, and landlines. Companies have responded by reimagining retro products: One such item, Tin Can, resembles a landline but runs off a home's WiFi, and some parents are leaning in.
"I want my daughter to be able to chat with her friends, like I did as a child in the '90s," Alison Bennett previously told Business Insider, especially as she sought to delay giving her 8-year-old a smartphone.
So desperate is Gen Z for tactile entertainment over digital distraction that hacky sack is even back, Business Insider's Katie Notopoulos reported this month.
Other '90s tech allows users to be more intentional. VHS tapes turn movie-watching into a commitment rather than background noise, while disposable cameras produce candid photos, rather than edited images.
Here are some pieces of '90s tech that we wish would become mainstream again, from gaming systems to old-school communication devices, including ones that are already showing promising signs of a comeback.