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Apple's spin on AI is finally here, and it already seems smarter than Microsoft Copilot and Google Bard. Apple Intelligence focuses on privacy and "personal intelligence," with a bit of an assist from ChatGPT. While we haven't tested it ourselves yet, Apple appears to be avoiding the pitfalls of Microsoft's Recall feature, as well as Google Bard's unfortunate early gaffes. The company isn't

• Apple gave a highly anticipated announcement on its AI work at WWDC on Monday.
• The company introduced Apple Intelligence
• From summarizing messages to generating images, here are some of the coolest things it can do.

Apple finally showed off its contribution to the AI wars, and there are some pretty cool use cases for it.

The

For years, Apple has touted privacy as its major advantage over rivals like Google and Microsoft. Instead of relying on cloud processing to improve or organize your images, which requires sending your photos to Google's servers, Apple handles those tasks directly on your device. But with the advent of Apple Intelligence, the company's take on artificial intelligence, the company is stepping out

Google is launching a new advertising network that serves targeted ads to Google TV-powered streaming boxes and smart TVs. The ads service, known as the Google TV network, lets advertisers place unskippable in-stream ad spots across more than 125 live channels —

Despite the mystique that has wrapped itself around Apple since Steve Jobs brought it back from the brink, this isn't a company that likes to be first to lucrative technologies like the tech world's latest darling, generative AI.

The mouse, the graphical user interface, the powerful laptop, the touchscreen tablet, the touchscreen phone, the augmented reality headset: lest we forget, Apple invented

Ubisoft announced in April that Star Wars Outlaws will launch on the PlayStation 5, Xbox Series X/S, and PC on August 30th. If you’ve been on the fence about buying it in advance, then there’s some new material to help you make the decision. We recently got a closer

• Apple unveiled iOS 18 at its Worldwide Developers Conference, featuring major updates.
• iOS 18 includes a new home screen design, enhanced iMessage features, and a revamped Photos App.
• Other updates include hiker-friendly Apple Maps and a new tapping feature in Apple Wallet.

Apple's Worldwide Developers Conference took place on June 10

Apple will let you record and transcribe phone calls in iOS 18. The company announced the feature during its Worldwide Developers Conference on Monday and says it will automatically tell call participants that they’re being recorded.

The image shared by Apple shows a new recording option on the Phone app, which displays a soundwave, along with how long you’ve

• Elon Musk slammed Apple's new OpenAI partnership, threatening to ban Apple devices at his companies.
• He said visitors will have to check their Apple devices and they will be stored in a Faraday cage.
• Apple assures privacy protections, while Musk claims

At WWDC 2024, Apple unleashed a blitzkrieg of software updates to put AI, or “Apple Intelligence,” front and center in your iPhones, iPads, and Macs.
After Samsung and Google pushed AI on phones, it’s now Apple’s turn to try to flip the script to make smartphones, tablets, and laptops “smarter” by introducing an AI of…

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Apple is integrating GPT-4o, the large language model that powers ChatGPT into iOS 18, iPadOS 18 and MacOS Sequioa thanks to a partnership with OpenAI announced at WWDC, the company’s annual developer conference, on Monday. But shortly after the keynote ended, Craig Federighi, Apple’s senior vice president of software engineering said that the company might also bake in Gemini, Google’s family of

Far-right and center-right parties dominated the European Union parliamentary vote. The rightward shift could have wide-ranging impacts, including blocking new legislation toward climate goals.