The lifespan of a movie these days can be very unpredictable. Take for instance Sydney Sweeney’s surprise hit Anyone But You (not Madame Web) and Pixar’s Elemental—two films which ended up getting legs after a few weeks of release.
Last month, Gizmodo got an email from WastewaterSCAN, a company that monitors sewage for traces of infectious disease. The outfit had a pitch for us: February 12th is “National Poop Day,” the company said. Would we like to talk to an expert for our Poop Day coverage?