- Taylor Swift released a new music video Friday for "Lavender Haze," the first track on "Midnights."
- Swift wrote and directed the video, which she described as "a sultry sleepless 70's fever dream."
- It contains nods to Swift's past eras and personal life. We rounded up the 11 most important details.
"Our Song" is a fan-favorite track from Swift's self-titled debut album — one of four albums that Swift has yet to rerecord after she lost her original masters.
"Lavender Haze" is the third music video Swift has released in her "Midnights" era, following "Anti-Hero" and "Bejeweled." Maybe "Mastermind" is next.
Swift revealed on Twitter that "Lavender Haze" was the first video treatment she wrote "out of the 3 that have been released," clearly implying that more videos are on the way.
The "Mastermind" vinyl cover features two constellations: Sagittarius and Pisces.
Swift is a Sagittarius, while her longtime partner Joe Alwyn is a Pisces. In the first verse of "Mastermind," Swift sings, "Once upon a time, the planets and the fates / And all the stars aligned / You and I ended up in the same room / At the same time."
Swift has been known to pay homage to Alwyn through astrology in the past; back in 2017, she wore a Pisces constellation ring.
"Maroon," the second track on "Midnights," opens with a tender scene: "When the morning came / We were cleaning incense off your vinyl shelf / 'Cause we lost track of time again."
In the "Me!" music video, Swift walks through a room full of clouds as she sings, "I know that I went psycho on the phone / I never leave well enough alone."
Then, she's nearly swallowed by a cloud that transforms into a monster. She sings, "And trouble's gonna follow where I go."
The clouds seem to represent Swift's flaws, as well as outside threats to her peace and happiness. Recycling this imagery in "Lavender Haze" underscores the theme of the album: confronting everything that keeps her awake at night.
Ashley made history as the first trans man in the pit crew on "RuPaul's Drag Race." He has also appeared on the covers of Out magazine, Gay Times, and Vogue France, according to Them.
On Twitter, Swift thanked Ashley for costarring in the video, writing that she "adored" working with him.
"You are brilliant and this is an experience I will never forget," he replied.
The "Anti-Hero" music video is set in a house full of daisy motifs.
The floral pattern could be a reference to "Don't Blame Me," the fourth track on "Reputation" ("I once was poison ivy, now I'm your daisy").
Swift was born on December 13, 1989 and has long claimed 13 as her lucky number. During her "Speak Now" era, she would often draw the number on the back of her hand.
Swift wore a wig (or dyed her hair) with the colors of the bisexual-pride flag for a scene in "You Need to Calm Down," which is a video that celebrates individuality and gay pride. The bed of flowers in "Lavender Haze" boasts the same palette.
During Swift's 2011 tour for her third album "Speak Now," she played a blue acoustic guitar with koi-fish inlays. The very same fish reappear in the video for "Lavender Haze," swimming through the stars.
This could be another clue that "Speak Now (Taylor's Version)" will be the next rerecorded album that Swift releases — already a popular theory thanks to several hints in the "Bejeweled" music video.
Later in the "Lavender Haze" video, Swift draws back her curtains to see the koi fish gliding past her window.
This recalls the symbolic fishbowl in the "Lover" music video — itself a likely reference to "Wish You Were Here" by Pink Floyd ("We're just two lost souls swimming in a fishbowl, year after year").
"I oftentimes remark that my life is like a fishbowl," Swift explained to CBS. "If I were to like, fall in love, somebody's choosing to be in that fishbowl with me... and live in that world just with me."
Alwyn was born on February 21, 1991, which makes him a Pisces, the zodiac sign represented by a fish.
Swift announced the "Lavender Haze" music video on the same day that Venus (the planet of love) entered the Pisces constellation.