Ashley Bostwick sells handmade jewelry on Etsy.
Ashley Bostwick sells handmade jewelry on Etsy.
  • Ashley Bostwick started her Etsy shop, Wander and Lust Jewelry, in 2014 as a side hustle.
  • Since then, she's made $1.9 million in sales on Etsy and teaches a course to mentor Etsy sellers.
  • Here's how she scaled her jewelry business. 

This as-told-to essay is based on a conversation with Ashley Bostwick, a 34-year-old Etsy seller. Since starting her Etsy shop, Wander and Lust Jewelry, in 2014, she's made $1.9 million in sales, which Insider verified with documentation. The following has been edited for length and clarity.