Alice Draper
- Alice Draper is a publicist who cold-pitches her coaching clients to podcasts for exposure.
- Her clients have been on "WorkLife With Adam Grant" and Kara Loewentheil's "Unf*ck Your Brain."
- She suggests getting personal, using a narrative hook, and outlining your credibility in your pitch.
A few years ago, I transitioned from freelance journalism to running my own public-relations business. A big part of my work now includes cold-pitching my clients who work in the coaching industry as guest speakers on podcasts.