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Even the best Apple Watch isn't protected from scratches or nicks. You could just cross your fingers and hope it makes it through the day unscathed, or you could get yourself a screen protector.
Similar to how screen protectors work for phones, the best screen protectors for the Apple Watch will fend off everyday wear and tear. They go a long way in helping your wristwatch keep that new, out-of-the-box look after months of wearing it.