Bud Light faced a backlash over its campaign with a trans influencer. But a poll finds a majority of American beer drinkers support such campaigns.

• Bud Light and its parent company faced boycott calls for partnering with trans influencer Dylan Mulvaney.
• But a new poll found a majority of American beer drinkers favor brands partnering with trans influencers.
• A majority of beer drinkers also favored brands hiring more inclusive talent, per Morning Consult.

Despite a recent backlash, a majority of US beer drinkers appear to approve of brands partnering with transgender personalities.