A Koch-funded group is tapping star marketers for a $250 million push to 'reignite the American spirit'

Tech Insider : Politics, Business
Charles Koch
Charles Koch founded Stand Together, a philanthropic community that's behind a new campaign to unite America.

David Zalubowski/AP

Why Tubi's CMO sees opportunity when phone-obsessed millennials and Gen Z scroll while they watch

Tech Insider : Business, Sports, Travel
Siena Agudong and Noah Beck
Gen Z actors Siena Agudong and Noah Beck star in Tubi's new football rom-com, "Sidelined 2: Intercepted." The free streamer is responding to second-screen viewing by getting brands to sponsor ad breaks.

Tubi

Will you trust ChatGPT once it has ads?

Tech Insider : Business, Style
Sam Altman
Last year OpenAI CEO Sam Altman said he thought ads were lame. Now he seems more interested.

Shelby Tauber/REUTERS

Omnicom's CEO breaks down his plan to beat rivals in AI after the ad giant's blockbuster $9 billion IPG deal

Tech Insider : Business, Technology
john wren
Omnicom CEO John Wren now oversees IPG as well.

Dominique Charriau/Getty Images

Ad giant Omnicom says its mega-merger with IPG will lead to 4,000 job cuts

Tech Insider : Business
omnicom ipg
Omnicom's $9 billion acquisition of IPG was completed last week.

Dado Ruvic/Reuters

Google, Microsoft, and Perplexity share tips on how to boost your brand's visibility in AI searches

Tech Insider : Business
search AI
AI is transforming how we search for information online.

Pakorn Supajitsoontorn/Getty Images

I lead product strategy at a creative agency. We're using AI 'hallucinations' to come up with ideas for brands.

Tech Insider : Business, Travel
leslie walsh episode four
Leslie Walsh, head of product strategy and development at Episode Four, explains how the agency uses AI 'hallucinations' to come up with creative advertising ideas.

Andrew Miller

Read the deck a talent manager uses to help Hollywood pros pivot to the creator economy

Tech Insider : Business, Economy
G&B's founder and CEO Kyle Hjelmeseth.
G&B's founder and CEO Kyle Hjelmeseth is hosting classes to help Hollywood pros pivot to the creator economy.

G&B Digital Management

How Tubi thinks its free NFL stream on Thanksgiving can hook football fans on its quirky shows

Tech Insider : Business, Sports
Tubi football movie photo
Tubi is unveiling the football rom-com movie "Sidelined 2: Intercepted" as it airs its Thanksgiving NFL game.

Tubi

TikTok Shop had a major breakthrough heading into its Black Friday sprint

Tech Insider : Business
Electronics retailer Newegg was an early adopter of TikTok Shop.
Electronics retailer Newegg was an early adopter of TikTok Shop.

Business Wire/AP

Subscribe to Advertising