Akmal in front of the Wisconsin state house
Alex Akmal at the Taste of Madison event, in Madison, Wisconsin.
  • Gen Z is moving in droves to college towns after they get their degree. 
  • 20-somethings that came of age during the pandemic want to live near each other.
  • They are looking for bigger city amenities within their budgets.

For Gen Z, school is cool. So much so, that they're moving to larger cities shaped by university life. 

It was a dealmaker for Alex Akmal, a 22-year-old project manager born and raised in Pullman, a city of 32,827 in eastern Washington near the Idaho border. 

Last year, she and her partner — a photographer whose name is also Alex — moved to Madison, Wisconsin, with their two cats, Pumpkin and Kiki, after graduating from the University of Montana in Missoula.