Jakob Welle Smogeli
- Jakob Welle-Smogeli, 21, started posting TikToks while recovering from an accident.
- Smogeli's eye-catching videos of PowerPoint presentations went viral, and he monetized his platform.
- The content creator shares how he capitalized on viral TikTok fame and grew his presentation brand.
This as-told-to essay is based on a transcribed conversation with Jakob Welle-Smogeli, a 21-year-old college junior whose PowerPoint videos went viral on TikTok. His income has been verified by Insider. It has been edited for length and clarity.