MrBeast is hiring a 'head of TikTok.' Here's what he's looking for.

Tech Insider : Business, Style
YouTube creator MrBeast (Jimmy Donaldson).
YouTube creator MrBeast (Jimmy Donaldson).

: Todd Owyoung/NBC via Getty Images

Hollywood wants to beat TikTok at its own game — but faces hurdles

Tech Insider : Business, Economy, Style
Bridgerton Earle
Netflix is looking more like TikTok, by adding short-form clips from shows like "Bridgerton" and starting a new reality show with social media star Alix Earle.

Liam Daniel/Netflix; TheStewartofNY/GC Images

'Jestermaxxing' is taking over the internet — and someone's making money

Tech Insider : Business, Style
an old illustration of a jester
Jestermaxxing is the hot new internet trend.

Transcendental Graphics/Getty Images

I'm a math teacher and have over 1 million followers on TikTok. I help kids and parents make math more fun.

Tech Insider : Business, Sports, Travel
Deidre Kelly headshot
Deidre Kelly is teaching kids math on TikTok.

Courtesy of Deidre Kelly

Why fiber content is everywhere now (except in my own actual diet)

Tech Insider : Business, Style
william shatner holding rasin brand and alan lin in hoodie holding drink says fartmaxxing
Raisin Bran's new ad with Wiliam Shatner is riding the fibermaxxing trend.

Kelloggs / Alan Lin

Misleading TikTok posts are going viral and driving backlash against brands. They're part of a gift card scheme.

Tech Insider : Business, Style
Sephora storefront
Sephora and Ulta have been the targets of marketing ploys on TikTok.

Sheldon Cooper/SOPA Images/LightRocket via Getty Images

What to know about UpScrolled, the app that's surging during TikTok's chaos

Tech Insider : Business
UpScrolled app going viral
UpScrolled is a new social media app gaining traction.

Screenshot/Apple App Store/UpScrolled

Paramount+ is planning a major move into short-form video, internal documents reveal

Tech Insider : Business
David Larry Paramount
Paramount Skydance CEO David Ellison (left) is planning to move his streamer into short-form video. Oracle, the company cofounded by his father Larry Ellison (right), just bought a stake in TikTok's US business.

Angela Weiss/AFP via Getty Images; Eric Thayer/Getty Images; Andrew Harnik/Getty Images

TikTok probably wasn't censoring ICE posts. It's easy to understand why people think it was.

Tech Insider : Politics, Business
Oracle co-founder Larry Ellison speaks at the White House as Donald Trump looks on, January 2025
Donald Trump's administration brokered a deal that let Larry Ellison's Oracle buy a piece of TikTok's US operations.

Andrew Harnik/Getty Images

TikTok says a power outage caused a 'cascading systems failure' that messed up its algorithm

Tech Insider : Business
TikTok logo in front of a blue backdrop.

Arman Onal/Anadolu via Getty Images

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