Apple Store
An Apple store.
  • The August sell-off in Apple's stock is poised to reverse, according to top Apple analyst Ming-Chi Kuo.
  • Kuo said that the upcoming launch of the iPhone 15 could help catapult Apple to become the world's top smartphone brand.
  • Kuo estimates that Apple will surpass Samsung and sell 250 million iPhones in 2024.

The more than 10% sell-off seen in Apple's stock price this month is poised to reverse ahead of the upcoming iPhone 15 launch in September.