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- Bud Light has been embroiled in a wave of conservative backlash since April.
- The backlash followed a Bud Light social media promotion by transgender influencer Dylan Mulvaney.
- Following months of dwindling sales and some recent layoffs, Bud Light sales could be on the rebound.
Bud Light has been embroiled in controversy for months after it partnered with transgender influencer Dylan Mulvaney on a beer promotion, causing angry conservatives and anti-LGBTQ+ activists to call for boycotts of the beer brand.