Bud Light backlash: How the fallout from the Dylan Mulvaney promotion started, and all the chaos that ensued

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Bud Light beer bottles and Dylan Mulvaney
Anheuser-Busch gave out free beer to its distributors' employees to make up for backlash from a promotion featuring transgender influencer Dylan Mulvaney.

Gene J. Puskar/Associated Press and Rob Kim/Getty Images

A Canadian cannabis company may soon own your favorite craft beer brands

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A worker checks beer quality at Anheuser-Busch InBev brewery in Leuven, Belgium November 25, 2019. REUTERS/Francois Lenoir
A worker checks beer quality at Anheuser-Busch InBev brewery in Leuven

Reuters

Bud Light owner laid off hundreds of US workers, following months of backlash

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bud light
Anheuser-Busch laid off less than 2% of its US employees, the WSJ reported.

Associated Press

What boycott? Bud Light controversy led to only a 1% drop in global sales volume, CEO says

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Bud Light beer bottles and Dylan Mulvaney
Anheuser-Busch CEO Michel Doukeris said that the drop in Bud Light sales represented only 1% of the company's global sales volume.

Gene J. Puskar/Associated Press and Rob Kim/Getty Images

Bud Light is hoping free cases of beer will smooth over any tensions with its sellers after Dylan Mulvaney backlash

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Bud Light beer bottles and Dylan Mulvaney
Anheuser-Busch is giving out free beer to its distributors' employees to make up for backlash from a promotion featuring transgender influencer Dylan Mulvaney, WSJ reports.

Gene J. Puskar/Associated Press and Rob Kim/Getty Images

Donald Trump Jr. calls for an end to the conservative-led boycott of Bud Light and 'iconic' Anheuser-Busch over a partnership with trans influencer Dylan Mulvaney

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Donald Trump Jr.
Donald Trump Jr.

AP Photo/Alex Brandon

Molson Coors needs to stop comparing rivals' light beer to water, regulator says, in a win for Anheuser-Busch

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Bartender pours light beer into pint glass from tap

Brianna Soukup/Portland Portland Press Herald via Getty Images

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