Tech Insider
A Pride month display at a store in Wisconsin
This was the first year that Target pulled Pride merchandise from its shelves in response to cultural backlash.

Dominick Reuter/Insider

  • Target said right-wing outrage over its annual LGBTQ Pride Month merchandise hurt sales in June.
  • Unlike boycotts against Bud Light, the anti-LGBTQ reaction included threats against workers.
  • "The reaction is a signal for us to pause, adapt and learn," Target's chief growth officer said.

Right-wing outrage over Target's annual LGBTQ Pride Month merchandise hurt sales in June, contributing to the first quarterly decline in six years, the company acknowledged Wednesday.

Tags
Retail, Target, Bud Light, LGBTQ, Pride, anti-lgbt
Source
Target acknowledges the Pride backlash hurt sales in June and says it will reth…