Glossier founder Emily Weiss loved asking job candidates, 'Why do you work?' new book says

• The beauty brand Glossier was founded in 2014, raised millions and grew a devoted fan base. 
• Founder Emily Weiss was known among employees to have a unique interview style.
• A new book by Marisa Meltzer described the "tedious" interview process at Glossier. 

Glossier was the coolest makeup brand of the 2010s. The company amassed millions of fans with its fresh, low-maintenance image of beauty that contrasted industry standards of caked-on foundation and picture-perfect contour.