Taylor Swift
Taylor Swift at a Kansas City Chiefs football game.
  • Taylor Swift is an economic powerhouse. Just ask the Federal Reserve.
  • Now, Swift has even eclipsed the NFL's own efforts to become even more popular.
  • Swift's blockbuster Eras Tour injected billions into the US economy, and so will her movie.

When Congress and the NFL are name-checking you for cultural cache, it's fair to say you might be one of the most influential people to the American economy.

That's the case for Taylor Swift, the inescapable singer-songwriter-director-writerand now NFL influencer — who's showing up everywhere from Federal Reserve research to football ticket sales. For those who haven't been paying attention, Swift has become more than a megastar this summer. She's an economic powerhouse.