RexRover on the road
27North's RexRover is a luxury $350,000 Ford F-250-based camper with all the amenities of a typical home.
  • RV maker 27North's newest is a pickup truck-based camper called RexRover.
  • The $350,000 tiny home on wheels has unusually luxurious amenities like a washing machine.
  • 27North's chief market strategist says the company is seeing high sales despite the RV industry "bloodbath."

Amid a recreational vehicle "bloodbath," 27North is remaining resilient with its newest RV: a luxury $350,000 pickup truck-based camper with all the amenities of a typical home.