Ford's $30,000 EV truck is under wraps. Its camouflage is an ad.

Tech Insider : Business, Technology
A camouflaged Ford EV pickup truck on a testing track.
Ford's all-important EV pickup truck has donned camouflage during public outings. The sneaky attire includes a QR for a hidden website landing page.

Ford

The US EV market comes back from the dead. Thank high gas prices.

Tech Insider : Business, Economy, Environment
Tesla CEO Elon Musk walks next to a screen showing an image of Tesla Model 3 during an opening ceremony for Tesla's Model Y program in Shanghai, China.
Tesla CEO Elon Musk

Reuters

Ford says AI alone couldn't fix its quality problems. It needed to rehire veteran engineers to help.

Tech Insider : Business
Workers assemble a black Ford F-150 on the assembly line.
Ford scored a big quality award on Thursday. The company is praising veteran workers.

Anna Moneymaker/Getty Images

Ford CEO says the US is 'the most vulnerable we've ever been' amid worker shortages

Tech Insider : Economy, Business
Jim Farley, Ford's CEO, lifts his left hand while speaking onstage.
Jim Farley has been focusing on the US's shortage of "tktk" workers

Bloomberg/Getty Images

Ford's CEO said he chose to test-drive a Xiaomi and not a Tesla because the latter doesn't have an 'updated vehicle'

Tech Insider : Business
Ford CEO Jim Farley speaks at the launch of the all-new electric Ford F-150 Lightning pickup truck at the Ford Rouge Electric Vehicle Center on April 26, 2022 in Dearborn, Michigan.
Jim Farley said there's a reason he chose to test-drive a Xiaomi rather than a Tesla.

Bill Pugliano/Getty Images

Ford's CEO said Chinese carmakers entering the US would be 'devastating'

Tech Insider : Business
Ford CEO Jim Farley
Ford's CEO said

Bill Pugliano/Getty Images

EV bloodbath: US sales plunge as Tesla tightens its grip

Tech Insider : Business, Style
A front view of a Tesla Model Y with its doors open positioned in a futuristic tunnel-style seen displayed inside the Global Harbor store.
A Tesla Model Y

Sheldon Cooper/SOPA Images/LightRocket via Getty Images

I drove the new Lincoln Navigator Black Label. It's basically a rolling tech lab.

Tech Insider : Business, Economy, Technology
A Black Lincoln Navigator rests in a parking lot.
I test-drove the Lincoln Navigator, the flagship vehicle in Ford's lineup. It's equal parts tech playground and land yacht.

Ben Shimkus/Business Insider

Ford CEO says stick shifts aren't going away — and points to an unlikely fan: the Pope

Tech Insider : Business, Sports, Style
Jim Farley, wearing a blue Ford Racing polo and a VIP tag, walks outside during a crowded event.
Automakers are rejigging their stick shift lineups. Ford CEO Jim Farley told Business Insider he's committed to making manuals.

Zak Mauger/LAT Images

A secret Ford project turned out to be a new Chicago-themed car for the Pope. See inside the SUV.

Tech Insider : Business
A custom black Ford Explorer is parked in front of a light-wood wall.
Ford assembly line workers knew an Explorer SUV was going to a VIP. It's now at the Vatican.

Ford

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