The Lucid Gravity SUV
The Lucid Gravity SUV
  • Lucid introduced a three-row SUV called the Gravity. 
  • Its the startups second car, after the Air sedan. 
  • The company has struggled to turn a profit and sell its expensive cars. 

Lucid, the electric vehicle startup founded by a former Tesla chief engineer, is moving into the SUV segment.

The company on Thursday released details of its three-row Gravity, which it says can deliver up to 440 miles of battery range, surpassing Tesla's top range of 405 miles.

Lucid has so far struggled to turn a profit with its first car, a luxury sedan known as the Air. Over the summer losses mounted to around $500,000 for every car the company sold.

In a US car market that greatly favors large SUVs, Lucid has had trouble drumming up demand for its debut sedan. Like rival Tesla, Lucid has resorted to slashing prices on its slow moving cars throughout the year.

Expected to go on sale later this year, the Gravity will start at $80,000, Lucid said. Here's a closer look:

The three-row Gravity sports a sleek and futuristic look on the exterior.
Lucid Gravity SUV
Lucid Gravity SUV

The Gravity also retains signature Lucid Air design elements, like the light strips in front and rear and clamshell cargo hatch.

The funk has a wide and low opening to make it easier to load and unload.
The Lucid Gravity SUV frunk.
The Lucid Gravity SUV frunk.

The Gravity's frunk opens with part of the grille area, just like the F-150 Lightning. Most other EVs have more of a hood-like design so you have to drop things in from the top.

The Lucid clamshell cargo hatch is supersized for the Gravity.
Back end of the Lucid Gravity SUV.
Back end of the Lucid Gravity SUV.

"The silhouette of the vehicle is designed around two primary components, spaciousness and aerodynamics," Derek Jenkins, senior vice president of design and brand at Lucid, told Insider.

The Lucid Air's signature light strips are carried over on the Gravity.
Rear light bar on the Lucid Gravity SUV.
Rear light bar on the Lucid Gravity SUV.

From the road you will still spot a Lucid by its front and rear light bars.

The Gravity Dream Edition trim, shown here, has rich caramel and black interior elements highlighted by chrome accents.
Inside of a rear Lucid Gravity SUV door.
Inside of a rear Lucid Gravity SUV door.

This look takes influence from mid-century modern furniture design and modern interior design, Jenkins said.

Lucid's narrow headlights pop on the sculpted front end of the Gravity.
Front end of the Lucid Gravity SUV.
Front end of the Lucid Gravity SUV.

Solid grilles are a common feature of EVs, and automaker's have experimented with creative ways to style the newfound canvas.

A 'squircle' steering wheel mixes style and functionality.h
The Lucid Gravity steering wheel
The Lucid Gravity steering wheel

The shape was used to make it easier to see the 34-inch curved and uninterrupted OLED display, Jenkins said.

The massive, landscape style dash is easier to see than a portrait tablet near your knee.
The Lucid Gravity SUV dashboard.
The Lucid Gravity SUV dashboard.

The 34-inch digital dashboard is a highlight of the Gravity's interior.

In the center console, cup holders can disappear beneath a leather platform.
Hidden cup holders and storage in the Lucid Gravity SUV.
Hidden cup holders and storage in the Lucid Gravity SUV.
With 112 cubic feet of cargo space, the Gravity edges out the Rivian R1S on storage.
The Lucid Gravity frunk.
The Lucid Gravity frunk.

The R1S has 107 cubic feet of total cargo space.

The trunk of the Gravity has deep storage space, allowing for ample cargo even with the third row folded up.
The trunk of the Lucid Gravity SUV.
The trunk of the Lucid Gravity SUV

The second row has adjustable seats that can allow for more legroom in the third row, which is probably best-suited for kids.

Tray tables in the second row make for a workspace on the go.
A tray table in the backseat of the Lucid Gravity SUV.
A tray table in the backseat of the Lucid Gravity SUV.

"We really see an opportunity in the modern EV era to approach things a little bit differently and really get the absolute most out of an SUV experience," Jenkins said.

Read the original article on Business Insider