White Business Insider logo on blue background

Big news today! Insider is changing its name to Business Insider.

You'll notice I didn't say we're changing our name "back" to Business Insider. That's because although we have had this name before, this move is not about going back.

It's about a new beginning for this company. An exciting new era.

And we are beginning this new era bigger, better, and smarter. And more experienced, more talented, more ambitious, more diverse, and more global than anything we dreamed of when we had this name before.

We are a badass, bulked-up BI. As you can tell from our bold new logo:

black Business Insider logo on white background