TikTok
The study was published by the National Bureau of Economics Research.
  • Many users would ditch social media in exchange for being paid a small fee, a study found.
  • Some would also pay for their peers to do the same, it found.
  • That makes social media look like a "product market trap," the researchers said.

Would you deactivate your TikTok for four weeks if you were given $59? What about Instagram? Would $47 cut it?

New research published last month by the National Bureau of Economics Research found that social-media users would be willing to break their scrolling habits on these platforms for a month for those amounts.