A Parisian wine bar banned TikTokers and hired a bouncer to control crowds after it became an unwilling viral sensation

Sat, 12/16/2023 - 03:30

Folderol's bouncer/greeter outside the bar in Paris — Folderol's "greeter" outside the wine bar in Paris, France.
Business Insider / Folderol

Parisian hot spot Folderol has become an unwilling TikTok phenomenon.
The wine bar and ice cream parlor was forced to hire a bouncer to try and dispel crowds.
One of the owners told Business Insider that the crowds of TikTokers had been scaring away regulars.

Paris may be one of the most Instagramable cities in the world, but one small bar in the city has had enough.

Folderol, which is both a wine bar and an ice cream parlor, is owned by husband and wife Jessica Yang and Robert Compagnon. The small, tableless haunt has amassed more than 95 million views on TikTok, which has led to a whole lot of unwanted attention.