Tech Insider
A worker at a Domino's restaurant wears the company's blue-and-red outfit while assembling a cardboard pizza box and applying a label to it.
A Domino's franchisee says that the brand's sales are suffering in Malaysia as consumers associate American brands with Israel.

Sunday Alamba / AP Images

  • Domino's American name is hurting sales abroad, a franchisee said.
  • Sales in Malaysia are down due to "what's happening in the Middle East right now," an exec said.
  • It's another example of consumers abroad shunning US brands as Israel's invasion of Gaza continues.

Domino's Pizza is the latest American brand to face blowback as some consumers change their buying habits in light of Israel's invasion of Gaza.

Tags
Retail, Retail, Consumers, Israel, Boycott, dominos, Food, Shopping, palestine, Gaza
Source
Domino's pizza is the latest American product facing backlash in Asia amid the …