Read Target's 15-minute rule that workers say led to a rash of firings over Stanley cups

• Numerous Target workers have been fired over a policy known colloquially as the 15-minute rule.
• The rule is meant to ensure that customers have time to buy high-demand items, such as Stanley cups.
• Some workers told BI the exact policy document mentioning the rule could be difficult to find.

Target's sudden firings of workers over their purchases of Stanley cups have raised the profile of an often mentioned — but often poorly understood — policy known colloquially as the 15-minute rule.