Elon Musk
Advertisers have fled X in recent months following a series of controversies surrounding its owner, Elon Musk.
  • Some X users are complaining the site is overrun with ads pushing crypto and AI "undressing" apps. 
  • Social media experts say an advertiser exodus has left X reliant on less reputable buyers.
  • Elon Musk told off major advertisers in November after they cut spending over his comments.

Elon Musk's war on advertisers seems to be having some unintended consequences for X.