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Apple CEO Tim Cook officially took over the company in 2011.
  • Apple reports fiscal first-quarter earnings on Thursday.
  • Investors will be watching iPhone sales in China and commentary around the launch of the Vision Pro.
  • The company's stock is down 3.8% in 2023, trailing the market.

Apple will report first-quarter earnings on Thursday after the closing bell.

iPhone sales in China, growth of the company's high-margin Services business, and commentary around this week's launch of the Vision Pro will be top of mind for Wall Street analysts during Apple's earnings conference call.

Apple's stock was down 3.8% year-to-date through Wednesday's close, lagging the benchmark S&P 500, which is up 1.8%.

Apple's consensus first-quarter revenue estimate is $117.97

1st quarter

  • Revenue estimate: $117.97 billion

  • Products revenue estimate: $95.14 billion

    • iPhone revenue estimate: $68.55 billion

    • Mac revenue estimate: $7.9 billion

    • iPad revenue estimate: $7.06 billion

    • Wearables, home and accessories estimate: $12.02 billion

  • Service revenue estimate: $23.37 billion

  • Greater China rev. estimate: $23.5 billion

  • EPS estimate: $2.11

  • Operating cash flow estimate: $34.58 billion

  • Total operating expenses estimate: $14.62 billion

  • Gross margin estimate: $53.56 billion

  • Cash and cash equivalents estimate: $38.81 billion

  • Cost of sales estimate: $65.01 billion

  • Total current assets estimate: $157.25 billion

  • Total current liabilities estimate: $142.36 billion

Source: Bloomberg

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