Japan is producing so few babies that a leading diaper maker is pivoting to adults

• A Japanese company plans to halt baby diaper production in favor of adult diapers.
• The shift in business strategy is due to Japan's declining birth rate and aging population.
• The number of babies born in Japan sunk to a record low in 2023.

A Japanese diaper maker announced that it will stop producing diapers for babies and will, instead, focus on catering to the country's aging population with adult nappies.

Oji Holdings, which primarily produces paper products, said in a statement that it will stop producing disposable diapers for babies in September this year.

Instead, domestically, it will strengthen the adult disposable diaper business.