young woman making money
Views are becoming digital currency on TikTok, with creators asking for help with their debts (stock image).
  • TikTok users are paying off each other's debts using views as a digital currency.
  • The trend involves engaging with videos to boost views, acting as a new kind of crowdfunding.
  • Despite some success stories, experts doubt the trend's long-term viability.

"We are paying off each other debt on TikTok," a creator recently declared.

The creator, named Yolanda, was gushing about the "pay off each other's debt" trend that seems to have become popular on the app.