amazon's AI chatbot Rufus
Amazon announced an AI chatbot it calls Rufus.
  • Amazon has started rolling out AI in several different aspects of its business.
  • AI can offer advice from which shoe size to buy to deciding how to minimize packaging waste.
  • Here are six ways that Amazon is using AI right now.

If you've gotten an Amazon package or bought a sweater on the company's website, there's a good chance you've been touched by the tech giant's AI efforts.