iStock; Google; Rebecca Zisser/BI
- OpenAI just confirmed it's launching a temporary search product to a limited group of users.
- The search product, in the testing phase, will compete against Google's Search Generative Experience and Perplexity's AI.
- The announcement demonstrates that OpenAI is going after Google, which has about 90% of the search market.
It's official — OpenAI is coming for Google's lunch.
The AI company announced "SearchGPT" on Thursday, an early version of a search product that shows the company is one step closer to launching its own search engine.