There's a reason AI firms can barely conceal their contempt for the creative industry

Tue, 07/09/2024 - 01:35

OpenAI's Sora product. — Columbia University marketing professor Olivier Toubia told BI that AI companies and creatives are locked in a zero-sum game as they battle for the same audiences.
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AI companies have been upfront with their goal to disrupt the creative industry.
But they have barely been able to hide their contempt for the artists they are trying to displace.
A Columbia professor told BI the rivalry stems from both groups "competing for the same pot of revenue."

AI companies may be hard at work disrupting the creative industry, but some firms can barely hide their disdain for the artists their product might hurt.