This creator spent $1.4 million on 'clippers' in just over a month to try to get his content in your feed

Tech Insider : Business, Economy
INGLEWOOD, CALIFORNIA - APRIL 09: N3on attends Global Gaming League SZN ZRO Championship Match: Howie Mandel vs. NE-YO at WePlay Studios on April 09, 2026 in Inglewood, California. (Photo by John Sciulli/Getty Images for Global Gaming League)
Streamer N3on used to pay clippers to post bad PR about him to help grow his audience.

John Sciulli/Getty Images for Global Gaming League

MrBeast is plotting a move into 'AI-native entertainment' — and looking to hire

Tech Insider : Business
CULVER CITY, CALIFORNIA - DECEMBER 07: Jimmy Donaldson aka MrBeast attends as Prime Video hosts an advance screening and Q&A with Jimmy Donaldson AKA MrBeast for
Jimmy Donaldson, a.k.a. MrBeast, is best known for high-production spectacles like "Beast Games."

Emma McIntyre/Getty Images for Prime Video

YouTube on mobile makes livestream ads way less annoying, but there's a caveat

Android Central
YouTube now keeps livestreams visible during ads, but mutes the audio — so you won’t miss the action, just everything you’re supposed to hear.

MrBeast reveals his current entertainment obsession in his quest to level up his videos

Tech Insider : Business
NEW YORK, NEW YORK - APRIL 22: Jimmy Donaldson, aka MrBeast speaks during the 2026 TIME100 Summit at Jazz at Lincoln Center on April 22, 2026 in New York City. (Photo by Jemal Countess/Getty Images for TIME)
Jimmy Donaldson was named to Time100's list of influential people.

Jemal Countess/Getty Images for TIME

Ex-MrBeast employee alleges hostile workplace in lawsuit

Tech Insider : Business, Environment
LOS ANGELES, CALIFORNIA - JANUARY 06: MrBeast attends the Los Angeles VIP screening of
YouTuber Jimmy Donaldson's company is facing a lawsuit alleging retaliation; the company has denied the claims.

Phillip Faraone/Getty Images for Prime Video

You can now get YouTube Premium for half price with Google AI Pro

Android Central
Google is offering 50% off the annual YouTube Premium subscription with its Google AI Pro plan.

YouTube finally gives us a way to turn off Shorts, sort of

Android Central
YouTube now lets users limit Shorts by setting a zero-minute timer.

MrBeast wants to hire his first CMO. Here's what he's looking for.

Tech Insider : Business, Economy, Style
Jimmy Donaldson, a.k.a. MrBeast.
Jimmy Donaldson, a.k.a. MrBeast, is looking for a top marketer.

Michael M. Santiago/Getty Images

YouTube Premium is increasing US prices for the first time since 2023

Tech Insider : Business
YouTube
YouTube Premium increased its prices on Friday.

Olly Curtis/Future Publishing via Getty Images

YouTube Premium just got a price hike, and it's not a small one

Android Central
The Individual plan now costs $15.99 per month, with Family pricing also increasing.
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