Peloton fans are angry about a new 'Activation Fee' for anyone buying a used bike on Facebook Marketplace or Craigslist

• Peloton drew backlash after introducing a $95 activation fee for used bikes.
• The company said the money ensures new members receive a "high-quality onboarding experience."
• The move follows Peloton's efforts to recover from a major downfall and recent growth success.

Peloton has sparked outrage from customers after announcing a new $95 activation fee for anyone in the US or Canada buying a secondhand bike.