6 ways Starbucks' incoming chief Brian Niccol transformed Chipotle

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Brian Niccol, CEO of Chipotle, in front of Chipotle sign
Brian Niccol, former CEO of Chipotle, has been chosen to head up Starbucks.

Chipotle

How Taco Bell stays cheap

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Sign for the fast food brand Taco Bell on 17th November 2023 in London, United Kingdom
Taco Bell has kept customers coming back with value meals.

Mike Kemp/Getty Images

10 fast-food menu items you didn't know were more than 50 years old

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Chick fil a chicken sandwich
From the Big Mac to Chick-fil-A's iconic chicken sandwich, these fast-food menu items are over half a century old.

Irene Jiang/Business Insider

Taco Bell is giving customers exactly what they want right now: cheap fast-food

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Taco Bell Crispy Cantina Chicken Taco
Taco Bell seems to be winning the fast food wars right now.

Anneta Konstantinides/Business Insider

12 fast-food menu items that disappeared during the pandemic and never made a comeback

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McDonald's Tenders
From McDonald's snack wraps and chicken tenders to Taco Bell's spicy tostada, these items still haven't returned to fast-food menus.

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Fast food giants like McDonald's and Chipotle may be forced to hike prices in California again.

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A McDonald's restaurant is pictured in Encinitas, California September 9, 2014. REUTERS/Mike Blake
A McDonald's restaurant in Encinitas, California.

Thomson Reuters

McDonald's new big burger is called the Big Arch. Branding experts say the name makes it sound superior to its rivals.

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The McDonald's M logo on a sign

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McDonald's says fast food sales are suffering most in California

Tech Insider : Economy
An aerial view of fast food restaurants on Crenshaw Blvd including Taco Bell, McDonald's, Yoshinoya, Subway, El Pollo Loco, Little Caesers, Panda Express,Taco Bell, and Smart & Final grocery store. Photo taken in south Los Angeles Friday, March 29, 2024.
McDonald's raised menu prices in California to offset the state's $20 minimum wage for fast-food workers.

Allen J. Schaben/Los Angeles Times via Getty Images

That $5 McDonald's value deal might not be cheap enough

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McDonald's Value Meal
McDonald's is extending its $5 value meal promotion beyond July.

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McDonald's has started selling an even bigger burger — the 14-ounce Big Arch

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The McDonald's logo is displayed at a McDonald's restaurant on July 22, 2024 in Burbank, California.

Mario Tama/Getty Images

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