Sora 2 makes me realize the AI future really is here. It's wonderful — and terrifying.

Tech Insider : Business
Sora 2 with Katie and Sam Altman
Sora 2 can make videos of me flying a dragon or Sam Altman robbing a store. They look real — which is fun, and also terrifying.

katiecoolfriend/Sora2; Gabrielpeterss4/Sora 2; Justin Sullivan/Getty; Tyler Le/BI

Don't believe those videos showing Sam Altman stealing GPUs from Target or rapping about OpenAI — it's Sora 2

Tech Insider : Business, Style
Sam Altman attended the Sun Valley Conference in July 2025.
OpenAI launched Sora 2, an AI video and audio generation app that allows users to upload their likeness and use it in AI videos. CEO Sam Altman was one of the first to try it.

Kevin Dietsch/Getty Images

OpenAI's SaaS era has begun. Here are the companies in the firing line.

Tech Insider : Business, Technology
Sam Altman, CEO of OpenAI, meeting officials in Berlin.
Sam Altman, CEO of OpenAI, meeting officials in Berlin.

Florian Gaertner/Reuters

OpenAI Is Now Worth More on Paper Than SpaceX, Catches Up to Elon Musk Himself

Gizmodo
CEO of OpenAI Sam Altman speaks to members of the media as he arrives at the Sun Valley lodge for the Allen & Company Sun Valley Conference on July 8, 2025 in Sun Valley, Idaho.

I'm addicted to Sora 2! I can't stop making AI slop videos.

Tech Insider : Business, Style, Technology
The author on Sora AI Images, Here I am, winning the Nobel Peace Prize for blogging and being a Dunkin' brand spokesperson (all fake, made by Sora 2).
Here I am, winning the Nobel Peace Prize for blogging and being a Dunkin' brand spokesperson (all fake, made by Sora 2).

Sora 2

Could making silly AI videos of your friends be social media's next frontier? Let's talk about OpenAI's Sora.

Tech Insider : Business, Economy, Style
Two screengrabs of Sora videos, one of Geoff and Sydney in front of a laptop, the other of them holding microphones in Central Park.
Sora-generated videos of Geoff Weiss and Sydney Bradley collaborating on this story.

Sora

Sora 2 invite frenzy is leading some people to resell codes for OpenAI's new AI app on eBay

Tech Insider : Business
A screenshot of the Sora landing page on OpenAI's website
OpenAI is limiting initial access to its newly launched Sora app

Business Insider

The First 24 Hours of Sora 2 Chaos: Copyright Violations, Sam Altman Shoplifting, and More

Gizmodo
Image of Sam Altman as Skibidi Toilet created in Sora 2.

The AI boom could burst like a bubble if tech companies miss their growth forecasts, top economist Steve Hanke says

Tech Insider : Business, Economy, Technology
Steve Hanke
Steve Hanke.

Steve Hanke

OpenAI Officially Launches Video Generator Sora 2, Now With Social Feed

Gizmodo
A video of Sam Altman generated by OpenAI's Sora 2
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