Adam Mosseri says Instagram has 'reined in' AI costs after shutting down 'the silly things' that were burning tokens

Tech Insider : Business
Instagram CEO Adam Mosseri looks on during an event
Instagram CEO Adam Mosseri can see a world where token caps make sense.

Kyle Grillot/Bloomberg via Getty Images

My startup accidentally spent $30,000 on AI tokens in a month. It was worth it to move fast — but we found a simple fix.

Tech Insider : Business, Economy
Two tech employees working at a desk
In April, cofounder Sarthak Dhawan's token use jumped from $20,000 to $30,000.

ATHVisions/Getty Images

Tokenmaxxing is so over. It's all about modelmaxxing now.

Tech Insider : Business, Economy, Technology
A man in the middle of a circle of laptops displaying AI logos.

Getty Images; Tyler Le/BI

Twice a week, Morgan Linton tells his 16 engineers which AI models to use and when.

Cognition's CEO says token spend leaderboards are 'directionally correct' — but some people get carried away

Tech Insider : Business, Technology
Scott Wu
Scott Wu cofounded Cognition in 2023.

IMF via Getty Images

This new research challenges nearly every big AI narrative of 2026

Tech Insider : Business, Technology
Sarah Friar speaks during a conference in New York
OpenAI CFO Sarah Friar leads one of the most popular AI companies among chief information officers, said RBC.

Mike Segar/Reuters

Claude Code creator says companies are right to focus on AI's ROI — but they still need to allow for experimentation

Tech Insider : Business
Boris Cherny talks at San Francisco's Code with Claude developer conference.
Anthropic's Boris Cherny says companies should make sure their employees can still experiment with AI

Anthropic

The AI boom is giving these execs more power — and headaches — than ever

Tech Insider : Business, Economy, Technology
Male and female tech experts programming on computers at startup office
CFOs are the gatekeepers of one of the biggest spending booms in decades.

Maskot/Getty Images

Meet the people who pay $2,400 a year for Anthropic's top-of-the-line Claude plan

Tech Insider : Business, Politics, Style
Mike Averto, Vincent Vukovic, and Alyssa Clarcq are pictured.
Mike Averto, Vincent Vukovic, and Alyssa Clarcq are all Claude Max subscribers at the $200 a month level.

Mike Averto; Vincent Vukovic; Alyssa Clarcq

What smart people are saying about rising AI costs

Tech Insider : Business
A composite photo of Sam Altman, Andrew Macdonald, and Sundar Pichai
OpenAI CEO Sam Altman and Google CEO Sundar Pichai have said they are hearing a lot from companies about rising AI costs. Uber COO Andrew Macdonald recently gave voice to those concerns.

Daniel Heuer/Bloomberg; Sam Barnes/Sportsfile for Collision; and Benjamin Fanjoy via Getty Images

The AI metric one company says managers should stop caring about

Tech Insider : Business, Crypto
Aerial view of office space
Using AI for its own sake shouldn't be the goal, Synthesia's HR leader said.

Luis Alvarez/Getty Images

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