One Year Into Musk's Takeover, X Is Flopping—Paris Hilton to the Rescue

Gizmodo

There’s very little that’s surprising about Elon Musk’s flailing X anymore. Now, a year after he finally purchased the platform, the data is in and the outcome is to be expected: X is not doing so hot.

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Twitter CEO Linda Yaccarino poses with Paris Hilton in support of Twitter's rebranding to 'X'

Tech Insider
Linda Yaccarino is Twitter's next CEO.
Twitter CEO Linda Yaccarino has often posed with celebrities like Miley Cyrus and Rami Malek.

Santiago Felipe/Getty Images

Paris Hilton joins lawmakers introducing a bill to end abuse in the 'troubled teen' industry: 'What I went through will haunt me for the rest of my life'

Tech Insider : Politics
Actress and model Paris Hilton speaks at a press conference outside the U.S. Capitol Building on April 27, 2023 in Washington, DC.
Actress and model Paris Hilton speaks at a press conference outside the U.S. Capitol Building on April 27, 2023 in Washington, DC.

Anna Moneymaker/Getty Images

I'm a celebrity photographer. I captured the true nightlife-energy of famous people and refused to sell photos to paparazzi.

Tech Insider
Mark Hunter sitting on a couch at a party with a lipstick kiss print on his cheek
Mark Hunter broke into the industry covering the nightlife of many celebrities in the early 2000s.

Courtesy of Mark Hunter

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