I visited Abercrombie & Fitch for the first time in 12 years. I was shocked by how much it's changed and now I see why Gen Z loves it.

Tech Insider
composite image of Abercrombie and Fitch fifth avenue store and the author taking a selfie trying on clothes
I was surprised by the sophistication of Abercrombie's store on Fifth Avenue. The dressing room had perfect lighting.

Jennifer Ortakales Dawkins/Insider

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