In Star Wars, you’re always wondering what’s happening off-screen. Where was Luke when this was happening? Did Rey know about this? Wouldn’t Yoda be around at this time?
Super Bowl 57 is happening soon in the U.S., so it’s time for another barrage of multi-million dollar commercials. It’s been like this for a long time, and often what is successful during the Super Bowl carries over into what is successful in the real world.