A cold Starbucks drink
Starbucks has become a pioneer in menu customization.
  • Starbucks filed a fresh patent for a machine that enables workers to make customized drinks quicker.
  • Modifications drive customers to Starbucks and bring in high profits, but cause headaches for staff.
  • It is not clear if Starbucks has developed prototypes of the machine, or if it will come into use.

Starbucks has filed a fresh patent for a machine that could let baristas make complicated, customized drinks more quickly and enable customers to request particular colors for their beverages.