A headshot of Ashley Couto smiling while holding a disco ball on the top of her head.
Ashley Couto is freelance writer and brand officer for a small business.
  • I've been in marketing for 18 years. ChatGPT has helped me make my workflow more efficient.
  • The generative AI helps me write social-media posts, troubleshoot marketing problems, and more.
  • Here are my five most valuable hacks, with example prompts I use daily to reduce my workload.

In my 18-year marketing career, I've written millions of words of marketing copy.

I started my career by creating copy for early e-commerce brands on Myspace, then worked in not-for-profit fundraising, influencer marketing, and now real-estate coaching.

I'm now a chief brand officer for a coaching business. Language-modeling AI tools like ChatGPT quickly get me 80% or 90% of the way to finished work.