Group Black is pivoting to target a wider audience after its plans to help Black-owned media fell short

Tech Insider : Business, Environment, Sports
Bonin Bough, Co-Founder and Chief Strategy Officer of Group Black, attends the last day of the Web Summit in Doha, Qatar, on February 26, 2025. The largest technology conference in the Middle East this year has 25,747 attendees from 124 countries, 1,520 startups, 723 investors, and 168 partners, with AI emerging as the most represented industry.

I quit my 40-year marketing career and became an EMT at 61. This is a role AI will never take.

Tech Insider : Business, Environment
A man sitting on the edge of the back of an open ambulance, posing and smiling.
Stephen Condon left his marketing career to become an EMT at 61.

Courtesy of Stephen Condon

See the 12-slide pitch deck AI marketing-tech startup Octave used to raise a $5.5 million seed round from Bonfire and a LinkedIn alumni fund

Tech Insider : Business
Zach Vidibor
Zach Vibidor cofounded Octave and just raised a seed funding round.

Zach Vidibor/Octave

How Gen Z turned awkward holiday photos into viral gold for JCPenney Portrait Studios

Tech Insider : Business, Economy
Jenny Powers, her husband and daughter pose for an awkward holiday photo in blue Hanukah themed sweaters looking into a light source off to the left/
The awkward holiday photo trend made up 30% of holiday photos at JCPenney Portrait Studios in 2024.

Courtesy of Jenny Powers/JCPenney Portrait Studios by Lifetouch

UBS launches its experiential "House of Craft" campaign in New York as Credit Suisse integration continues

Tech Insider
UBS group chief marketing officer, John McDonald, on stage at UBS' House of Craft in New York City, October 2024
UBS's group chief marketing officer, John McDonald, spoke at the bank's "House of Craft" event in New York City.

Courtesy of UBS

Roblox is showing signs of strength despite a blistering short-seller report

Tech Insider
A picture of Roblox cards

Jakub Porzycki/NurPhoto via Getty Images

Advertisers share what's working in AI and what's not as the hype cycle fades

Tech Insider
Still from Toys
Toys "R" Us' ad made with OpenAI's text-to-video tool, Sora sparked backlash.

YouTube

The power of passions: Tapping into consumers' emotional bonds

Tech Insider
Two friends laughing and jogging together outside
Wellness is the second highest-rated passion among consumers, according to a survey by Mastercard.

The Good Brigade/Getty Images

A former investment banker who changed careers has 3 tips if you're considering switching industries

Tech Insider
Cropped shot of woman's hand typing on computer keyboard in the dark, working late on laptop at home
Angie Chen quit her investment banking job after one year and now works in marketing.

d3sign/Getty Images

Sesame Workshop's top marketer is leaving during a critical period of transition

Tech Insider
Samantha Maltin, chief marketing officer, Sesame Workshop
Samantha Maltin was EVP at Sesame Workshop.

Sesame Workshop

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