- Influencers may get a briefing room apart from the White House Press Briefing Room, per Axios.
- It's part of the Biden Admin's strategy to reach young voters who may not rely on mainstream news.
- The administration previously relied on influencers to get the message out about COVID-19 vaccines.
Social media influencers may be a regular sight at the White House as the Biden Administration considers giving them their own briefing room, according to a report from Axios.
The move is part of a strategy to coalesce influencers and reach a younger demographic that may not be tapped into mainstream news or follow the White House on social media, the report said.