A man wearing a face mask and sunglasses backwards on his head looks at a receipt while standing in front of a shopping cart at a Giant grocery store in Washington DC in 2020.
Grocery delivery companies like Instacart are increasingly catering to upper-income workers who can do their jobs from home, a survey from Morning Consult shows.
  • Ordering groceries online is losing appeal for busy workers returning in-person to offices.
  • Instead, it's remote workers who are using the services the most, Morning Consult found.
  • The results point to a challenge for companies like Instacart.

If you work from home, you're more likely to order groceries online than someone who's commuting to and from work.