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- Investors sued Adidas over its failed Kanye West deal, arguing it didn't properly manage the risk.
- Adidas called the claims "unfounded" and said it will "vigorously" defend itself.
- The sportswear company, under new CEO Bjørn Gulden, is focused on a brand reset.
Investors filed a potential class-action lawsuit against Adidas on Friday, arguing the company didn't adequately manage the risks in its partnership with the artist Ye, formerly known as Kanye West.