a ballroom with chandeliers and purple lighting
A Glossier-themed bat mitzvah.
  • A California teen hosted a bat mitzvah inspired by her favorite brands.
  • The Glossier-themed party had giant Cloud Paint and Boy Brow tubes.
  • Staff wore pink jumpsuits like the ones Glossier employees wear.

You know a brand has reached cult-following status when a loyal customer makes it an all-out party theme.