People walking away from phones showing various social media logos
People are leaving big platforms for smaller online circles. It's the start of a new, healthier era of social media.

I've become a social-media ghost over the past few years. I haven't posted on Instagram since December, I've gone from tweeting several times a day to a couple of times a week, and I haven't signed into Facebook or Snapchat in ages. Looking at many of my profiles, you'd think they were abandoned. And I'm not alone: People are spending less and less time on social media.